About Us

We have been associated with world-class eLearning programs since 2004 and have migrated all our content onto the Moodle platform. In 2015, we started to assist our clients in doing the same.

We have also set up Digital Training Management Systems for our clients to holistically manage their employee training ranging from classroom-based to curated online and embedded online training. Our services include instructional design, story-boarding, authoring, hosting and managing collaborative eLearning programs.

Our satisfied clients include DHL Logistics Singapore, The Malaysian Global Innovation Centre (MAGIC), the Singapore Business Federation, SkillsFuture Singapore and the Singapore Tax Academy.

Our Pedigree
eLearning pioneer, Global MBA, world-class universities and eCornell. See more
Our Customers
Microsoft, Public Utility Board, Singapore Business Federation, Singapore Tax Academy, SkillsFuture Singapore. See more
Collaborative eLearning
Profound ROI, Interact with real instructors and fellow learners, unlike MOOCs. Read more
Social Impact
International awards, BCorp certification, Best-for-the World ranking. Read more
Learning Designers
Dr. Bradley Elphinstone

Learning Designer


Dr. Thevaraj Victor
Dr. Thevaraj Victor

Learning Designer


Dr. Susan D'Aloia
Dr. Susan D'Aloia

Learning Director


Production team
Ryan Allegado
Ryan Allegado

Production Manager


Mac Nabong
Mac Nabong

LMS Specialist/Moodle Educator


Michael Miranda
Michael Miranda

Web Developer


Subject Matter Experts
Thomas Ng
Martin P Fenton
Willie Tham
Willie Tham
Stella Wong

Our Pedigree

  • We are the pioneer for eLearning in Asia, having started in 2004 with an EFMD accredited online MBA program from some of the top universities in the world. Since 2008, we have been the authorised distributor for eCornell, which is the eLearning arm of the Ivy League Cornell University, Ithaca, NY. Through more than 10 years involvement in global state-of-the art eLearning platforms, we developed the capability to set up, run and manage learning management systems (LMSs), in particular Moodle.

  • Our Customers

  • Singapore Water Academy, Public Utilities Board – Genashtim was awarded the tender for the development of Phase 2 eLearning courseware for training. This project consists of three different courses.

    Singapore Business Federation (SBF) – Genashtim was contracted by SBF to put together the Profession Conversion Programme – Southeast Asia Ready Talents, which has 19 online modules and 2 classroom-based modules. This is running on Moodle and is funded by Workforce Singapore (WSG). SBF is the apex chamber for the Singapore business community, with approximately 24,000 member companies.

    SkillsFuture Singapore (SSG) & Workforce Singapore (WSG) – Genashtim was awarded a project by SSG and WSG to convert their on-boarding training material for new employees into eLearning.

    Microsoft Southeast Asia – Genashtim was commissioned to set up a web-portal called M-Powered to encourage at-risk youth to be interested in computer science. M-Powered contains job portals, mentoring modules, online training programmes, and is integrated with various stakeholders including universities and government ministries. The portal has been launched in Malaysia, Thailand and Indonesia and currently has more than 200,000 users.

    Singapore Tax Academy – Genashtim was contracted to convert STA’s classroom-based training manuals (mostly in PDF format) into eLearning courseware. The courseware consists of 9 modules related to income tax.

    MaGIC (Malaysian Global Innovation Centre) – Genashtim designed and implemented a Training Management System for MaGIC to manage all its training programs for all its employees including classroom-based courses, curated online courses and its own online courses. These videos show how this platform, which runs on Moodle, works.

    Weflex Consulting – Genashtim has developed the Management Assessment Software for Weflex Consulting and has been managing the implementation of this system for two consecutive years.

  • Collaborative eLearning

  • Our specialisation is in collaborative eLearning, unlike 99% of the static eLearning which is in the market today. Learners join a small class of international learners from around the world, guided by an instructor. The instructor ensures that each and every learner not only acquires the learning, but also demonstrates the ability to apply the learning in real-life situations. This contextualisation, internalisation and personalisation of learning ensures a profound Return on Investment (ROI). More details.

  • Social Impact

  • Our mother company, Genashtim, was set up in 2008, to leverage technology and the internet to connect marginalised communities to the Global Economy. Over more than 10 years, Genashtim has hired, trained and provided employment for more than 200 PWD in more than 10 countries. Operating entirely on the cloud, everyone in Genashtim was trained online, and works from the comfort, safety and convenience of their home.

    In March 2018, 90% of Genashtim’s 70 employees were PWD. Since then, Genashtim has started to hire Middle Eastern refugees who were stranded in Indonesia. Today, among Genashtim’s almost 100 employees, 55% are PWD, 25% are refugees, and 5% are seniors (aged 60 to 70). We have been trying to work with ex-convicts, lepers, the HIV-infected, and women in oppressed environments.

    Since being certified a B Corp at the end of 2015, Genashtim is proud to be named “Best-for-the-World” among B Corps for 4 consecutive years. Genashtim is also recognised as a Social Impact business, with awards from UNESCAP, The Nippon Foundation, the ESSL Foundation in Europe, The Young Presidents Organization, and others.

    In July 26, 2018, Genashtim was the winner of two awards for Brands for Good – Champion for Diversity and Inclusiveness, and Honouree for Corporate Giving. In July 2019, Genashtim was published in 6 newspapers around the world – Colombia, France, Belgium, Morocco, and the Straits Times. This 1-minute video is about the social impact aspects of Genashtim.

  • Dr-BradDr. Bradley Elphinstone
    Learning Designer

    With a PhD in Psychology, Dr. Brad Elphinstone lectures on campus and online at Swinburne University of Technology. Brad has published a number of peer-reviewed journal articles and presented at international conferences on how thinking styles and motivation contribute to greater wellbeing, academic success, and pro-social engagement. With his knowledge of cutting-edge motivational theories, expertise in online education, and focus on creating environments that support human flourishing and wellbeing, Brad is well suited to help Genashtim reach its goals.

  • ThevarajDr. Thevaraj Victor

    Learning Designer

    Dr. Thevaraj Victor has more than 34 years of working experience with the Aviation/Airline Industry in Operations Management, Customer Services, Human Resources, Quality Management, and Training. He holds an MSc in Tourism & Hospitality Education from Bournemouth University, and a PHD in Education. Prior to joining Genashtim, Dr. Victor had a long career at Malaysia Airlines. His last position there was as Manager for Learning Management Systems at the Malaysia Airlines Academy.


    Learning Director

    A New Yorker with Italian heritage, Dr. D’Aloia has lived and worked around the world for more than 20 years. Apart from various locations in the USA, her teaching and learning design (fully online, blended, traditional), research, consultancy, and volunteering work has also taken her to Yugoslavia, Zimbabwe, Nicaragua, Haiti, Vietnam and Singapore. Prior to joining Genashtim Dr. D’Aloia was Client Success Manager: Asia for Blackboard. She was also an Associate Professor at the Vietnamese American Training College, and Adjunct Professor at City University of New York.
  • Ryan AllegadoRyan Allegado

    Production Manager

    From being Chief Technical Officer for many years, on February of 2019, he has been assigned to manage the Production Department which includes the Web Development and Learning Management Development teams.

    Ryan is based in Quezon City, the Philippines, and his team is scattered all over the world, providing services to our clients. He has been with Genashtim since 2008.

    Likes: technology, tactical gear collecting, movies

  • Mac NabongMac Nabong

    LMS Specialist/Certified Moodle Educator

    Mac has more than 5 years of experience working as a Moodle specialist / administrator in the company. He has setup and developed several projects for our clients for their e-learning requirements. He also worked on content conversion for our clients. He is currently the Project Manager for our e-learning project with Singapore Tax Academy.

    Mac is a Certified Internet Professional with background on JAVA programming and CSS. He holds a Bachelor’s degree in Business Administration and He is also a Certified Moodle Educator.

  • Michael MirandaMichael Miranda

    Web Developer/Mobile Developer

    Michael has more than 8 years of experience working as a Web Developer in Genashtim. He is in-charged in the administration of the different domains and web hosting of the company. He has developed many websites for the company and its clients.
    Michael possessed more than 10 years in web technology tools such as PHP, MySQL, HTML, CSS and Javascript which includes jQuery. He has good knowledge of C# programming language which he uses for developing mobile and desktop applications.

  • Thomas NgThomas Ng


    For 25 years, Thomas has served in senior leadership positions in North Asia, South East Asia and Europe, for large multinational companies, including as Regional Managing Director – Asia for Rexam PLC. When he retired from corporate life, Thomas was President and Country Manager for ABB in the Philippines. He then embarked on a social entrepreneurship journey, serving on the boards of a number of foundations, before setting up Genashtim as a for-profit social enterprise. Thomas is one of UNESCAP’s seven “Promoters” for the new Asia and Pacific Decade of Persons with Disabilities, 2013-2022. He has been invited as a speaker by ILO, AVPN Conference, World Blind Union, ICEVI, Asia Pacific Centre for Disability, The Nippon Foundation, and various universities including Sydney University, and Asian Institute of Management.

    Since 1999, Thomas has been an active member of YPO/WPO, serving in many leadership positions, and was elected as Chairman for WPO in South East Asia for 2010-2012, during which time he was honoured with the Best of the Best Region award in WPO.

    Thomas lives with his family in Melbourne, Australia and travels two-thirds of the time.

    Likes: food and cooking, technology, people who care

    Visit the blog

  • MartinMartin P Fenton

    HR & Learning Advisor

    After retiring from the US Navy in 1996 at the age of 37, Martin acquired a Master of Science degree in human resources from Chapman University and a graduate certificate in human resources studies from Cornell University. He then started a career in education and human resources, which included stints in Berkeley College, New York as an adjunct professor in business management and with FedEx in New Jersey as their senior HR manager. Whilst at Berkeley College, Martin developed a passion for teaching. His passion for teaching and his interest in Asia, prompted him to make a career change from HR to teaching English as a second language, which eventually led him to move from the United States to China. Martin has since settled in Manila and is raising a family there.
  • Willie Tham

    Willie is a retired banker with almost 3 decades of experience. He worked as an International Manager for HSBC in 9 countries – including as COO in China, CEO in Thailand and Head of Commercial Banking in Singapore before retiring from HSBC in 2012. Willie is now based in Kuala Lumpur where he is on the board of Bangkok Bank Berhad as an independent director.

    He is experienced in corporate and retail banking, operational risk management, project management, strategic planning, financial services IT systems management and planning.

  • Stella Wong

    The HR Expert

    Stella Wong has over 25 years of experience in human resource management, most of which were with leading MNCs such as AIA, HSBC, BNP, SMBC, and FMC.
    Based in Singapore and as Head of HR leading local and regional teams she had a proven track record of making HR transformation to support business growth and changes. Having actively managed employee engagement surveys and implementing follow up interventions for more than 2 decades, she has excellent insight into factors that drive high performance in employees.